Give the Bloom Engine one sentence. It returns a whole identity — name, story, palette, mark, typography and launch copy — unfurled across five stages.
20 generations free. No card.
A logo is not an identity. An identity is a position, a story, a palette that holds together, a mark that survives being shrunk, and words that sound like someone. That is five decisions, not one — and they have to agree with each other.
A calla is a single bract wrapped around a golden spadix. We build identity the same way — outward from one idea, in order, each stage constrained by the last.
Who it is for, what it refuses to be, and the one promise it makes.
A name, three alternatives, the story in ninety words, and a voice you can write in.
Five colours that work together, plus the texture and material the brand is made of.
A vector mark that reads at 24 pixels, and a type pairing chosen to argue with it.
Launch copy, a first physical touchpoint, and three headlines to test.
Restraint, warmth, contrast, and how organic it feels. Move them and the whole system moves — the palette cools, the mark hardens, the copy loses its adjectives. Same seed, a different flower.
Paste what you have. The engine keeps what is genuinely working, discards the rest, and tells you exactly which it did. Recognisably the same organism — unmistakably reborn.
Plus three alternatives, in case the first one is taken.
Ground, ink, accent, two supports. Every hex checked for contrast.
Real SVG. Copy it into Figma or Illustrator and keep working.
Two live typefaces, rendered on the page, with the reason for the choice.
Ninety words with concrete nouns in them. Usable as an About page.
A social post, a packaging note, and three headlines to A/B.
Twenty generations free. Roughly twenty seconds each.